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Formulate a unique concept and design a monthly subscription box and website.
For Digital Media Studio II, we developed a brand, corresponding website prototype, and subscription box on a topic of our choosing. Artistic expression was my main focus of this assignment, and this prompted my concept of an art and wine subscription box named Dabble; a brand that promotes dabbling in various arts. I’m sure that I am not the only one who prefers to drink and do my art at home, as opposed to in public. I used this common interest as inspiration for this project, and developed a wine and art box; similar to that of a “wine and paint” event. It was my intention to communicate artistic expression throughout all aspects of the brand (using brush strokes, homemade patterns, and more).
The monthly subscription box features a bottle of wine, an art project with supplies, and a cracker and cheese pairing, as well as offering several ways to get creative, even down to the lid of the complimentary supply box.
This project encompassed an array of my skills, such as branding, crafting physical prototypes, photography, and web layout design. I took this project as a new challenge, and used the opportunity to come up with a unique concept that was executed beautifully. From the box, to the contents, to the website; this brand and product screams “creative” in a way that is elegant and artistic. I would consider this project one of my strongest yet.
Click the button to view the working desktop prototype for Dabble Creative.
